Use Personal Keywords To Magnify Your Time

Hi, I’m Dave Crenshaw, author of the Myth of Multitasking. In the next few minutes, I’m going to share with you a tip about how to better to magnify your time and make yourself more valuable in the market place. And the tip that I’d like to share with you revolves around your personal keywords.

Now, you know what keywords are if you spend any time on the internet. They’re a select set of words that a page focuses on to draw traffic to it. If it has too many words on it, well, the search engines think it’s just talking about anything and it doesn’t have any real power. But pages that are focused on a few keywords, and are focused on providing knowledge to people become very powerful in search engine rankings.

Now, what is that have to do with you and your personal systems and your productivity? Everything.

By focusing on a few keywords, you become a powerful expert in that field and you draw people to you who are interested in those sorts of things, and you make yourself more valuable because you focus on your most valuable pieces of information.

So here are 3 tips to get you started:

Number one: Make a list of the things that you’re good at, and the things that interest you. Over time, pare that list down, to about 3 to 5 select keywords. For instance, in my case, off the top of my head I might say productivity, technology, business management, business development.Those would be keywords that I focus on in gaining knowledge, the magazines that I subscribe to, the books that I read.

And that lead us to step two: go out and seek information related to your personal keywords. Become a student and a scholar of those keywords . Become someone that other people look to as a source of information for those subjects, and you will draw personal traffic to you because they will seek you out for that information.

And number three: filter out unrelated information. Now, that’s not to say that you can’t occasionally read other news articles and enhance your education by looking of lots different sources, but you do want to be careful about the flow of information into your life. Every single one of us right now is bombarded by too much information. So use email filters, be selective about the magazines that you subscribe to and even selective about the books that you read.

Allow yourself to focus on your most valuable subjects and become more valuable in the market place.